Holistically across screens and audiences with views into inventory, order pipeline, and revenue.
The optimal dynamic and scheduled ads into all endpoints with seamless creative execution.
Across sales channels with complete transparency, control, and supply/demand balancing.
In unified, closed-loop methods to measure campaign performance and delivery—while enhancing business planning.
Target & Optimize
Ad decisioning that improves the quality of ad experiences through advanced data enablement and measurement.
Plug into third-party demand sources – across the industry – in order to drive unique, complementary, premium demand for inventory.
MAXIMIZE THE VALUE OF YOUR PREMIUM CONTENT
Harness data to help ensure optimal ad decisions across all screens and sales channels. BidFuse unifies your business across every consumer touchpoint—from mobile to linear—and provides detailed reporting to continually optimize the decisioning process.
Stay in Control
Monetize through complementary channels alongside your direct-sold inventory to optimize yield – with the control you need.